Hi, I’m Roberto!
A digital specialist with roots in design.

I’m Roberto Sessa — Digital Communication Specialist with a visual design background. Six years of autonomous B2B communication: social, web, email, trade shows, branding.

Explore my work

My background in B2B digital communication

I have been working in B2B digital communication for six years. I started drawing before I worked in marketing. Years at the International School of Comics in Turin, then a diploma in advertising graphics, then Digital Communication. In 2020 a traineeship at Peroni Ruggero Srl that turned into the role I still hold today.

Peroni Ruggero manufactures industrial machinery for luxury packaging — clients like Louis Vuitton, trade shows like Drupa and Print4All. Over six years I built the entire digital communication ecosystem from scratch: visual identity, website, editorial plan, email marketing, trade show campaigns, and a system of technical illustrations used in commercial negotiations.

I bring a hybrid profile: digital strategy, visual design, and the ability to measure results. If you want to understand how I work, LinkedIn documents six years of content, case studies, and B2B visual projects. My approach to B2B digital communication combines strategy, visual design, and measurable results.

Experience

Beyond the brief

Before anything else, I drew. As a child, I loved stories — reading them, listening to them, and always trying to invent new ones. I remember my father occasionally bringing home comics — Spider-Man, Hulk, Superman — and I started copying those drawings. Drawing was finally how I put on paper the stories I had imagined.

I can’t say exactly when that gesture became a profession, but somewhere along the way drawing turned into communication, and communication into work.

I read psychology and philosophy when I want to understand things deeply, novels when I simply want to get lost. L’Ombra del Vento by Carlos Ruiz Zafón is the kind of book worth reading — a story built with the same care as a visual identity: every detail in the right place.

I travel when I can. I create cover art for musicians when I feel like it. Both remind me the world is bigger than any brief.